This concept was designed around tactile concepts familiar to farmers—a clipboard and pencil.

Heath Gerlock
Senior Consultant
Crop Ventures
Shifting modern farm machinery and implement controls, as well as farm management, to consumer tablets
Seasonal Task Management
Early conceptual design work focused on bringing common Farm Management Information System ("FMIS") workflows to consumer tablets such as the iPad. As the majority of farm related work/tasks were seasonal in nature, seasonal grouping was suggested as the top-level organizational paradigm.

Machine & Implement Control
A few highly-detailed mockups were created to represent how machine and implement controls could be represented to customers. A focus-group was brought together to review these concepts, which resulted in some refinement.

This concept was designed to represent how machine & implement controls could be handled on a consumer tablet.